Proactive Online Reputation Management with SEO
If your entire operation or online business relies on your reputation, then it only makes sense to start protecting your online reputation ahead of time. It’s bad when your name or company has bad listings when someone types...
Branded Searches for SEO
Many years ago, a winning strategy was to use exact match domains to get a boost in the SERPs for specific keywords. The idea was, if you wanted to rank for “strawberry chapstick”, that registering strawberrychapstick.org would...
4 Essential Brand Reinforcement Methods
Branding communicates across all languages, professions, Geographic’s, and social-economic barriers. Creating and Operating Within Your Brand What are people saying about your brand? Is it what you would like for them to say? If...
Searches For Your Site Are Pure Gold – Panda’s Branding Patent
In May of 2015, Google was awarded a patent that calculates the quality of your site. It was attributed to Navneet Panda, the same gentleman after whom the Panda algorithm was named. This patent determines your site’s quality...
How to Do Online Reputation Management
Before writing this, I checked out what others were saying about ORM, or “online reputation management”. There were advice about how to be kind and reply responsibly to the people making bad reports about you. They’re...
Be a Brand and Bank Big
Google favors brands. How can you become a brand, so that you too can receive an unfair ranking advantage? I’m going to give you some tips that will get you well on your way to outranking everyone in your niche. After you’ve...